Years ago, Keith Webb gave a seminar on planning. Since his points stuck with me, they must be worth passing on. We all know that it is not how you start, but how you finish that matters. Many of us process new business or outreach ideas on a weekly or even hourly...
It was 1am and my wife was still working at the computer. I wanted to shout “GET TO BED” but I also knew she was working on an important OPEN project and most importantly I know she’s a night owl. Most people have a time of day when they’re most productive,...
The most important thing an early-stage startup should know about marketing is that sales is more important than marketing. Sales and marketing are two ends of a stick. At the sales end your outreach is narrow and deep. At the marketing end it is wide and shallow. New...
For those of you who could not make it, the following is part of my message at the OPEN Connect tonight. This illustration was taken from a talk given by Malcolm Gladwell. Howard Moskowitz is a PhD from Harvard in Psychophysics, which means Howard is very interested...
Dan Cobley gives a TED talk titled, “What physics taught me about marketing.” It’s not one of my Top 10 TED talks but in this talk he makes one point that I wish to put into my own words. Dan reminds us of Newton’s Law: F= m x A, or “Force equals mass times...
I am frequently asked, “How do I know if I am an entrepreneur?” Estimates vary but on the average only 10% of all people are natural entrepreneurs. Many non-entrepreneurs have succeeded in starting B4T businesses, but in most of the successful cases they had a great...
There are few closed doors to doing business. The opportunities are as wide as a man's ingenuity, as deep as his character, and as high as his faith in God.
